Effective Date: December 21, 2025
Last Updated: December 21, 2025
1. Introduction
This Privacy Policy describes how Instinct Growth Solutions ("we," "us," or "our") collects, uses, discloses, and protects personal information when providing AI-powered communication services, including SMS, WhatsApp, and voice AI systems to B2C companies and their customers.
We are committed to protecting your privacy and complying with applicable data protection laws, including the General Data Protection Regulation (GDPR), Canada's Anti-Spam Legislation (CASL), the Telephone Consumer Protection Act (TCPA), CAN-SPAM Act, state privacy laws (including CCPA/CPRA and other comprehensive state privacy laws), and Application-to-Person (A2P) messaging protocols.
2. Information We Collect
2.1 Information Collected from End Users
When you interact with our AI systems on behalf of our clients, we may collect:
Contact Information: Phone numbers, email addresses, names
Communication Data: Content of SMS messages, WhatsApp messages, and voice conversations
Interaction Data: Timestamps, conversation history, response patterns, engagement metrics
Technical Data: Device information, IP addresses, browser type, operating system
Preference Data: Communication preferences, opt-in/opt-out status, language preferences
2.2 Information Collected from Business Clients
Company information and business contact details
Customer lists and contact databases
Campaign specifications and messaging content
Account credentials and authentication data
Billing and payment information
Usage analytics and performance metrics
3. Legal Basis for Processing (GDPR)
We process personal data based on the following legal grounds:
Consent: When you explicitly opt-in to receive communications
Legitimate Interests: To improve our services, prevent fraud, and ensure system security
Contractual Necessity: To fulfill our obligations to business clients
Legal Obligations: To comply with applicable laws and regulations
4. How We Use Your Information
4.1 Service Delivery
Facilitate AI-powered conversations via SMS, WhatsApp, and voice systems
Route leads to sales teams or schedule appointments
Provide automated responses and customer support
Analyze conversation quality and system performance
4.2 Communication Management
Process opt-in and opt-out requests
Maintain do-not-contact lists
Verify consent status before sending messages
Track delivery status and engagement metrics
4.3 Service Improvement
Train and improve AI models and algorithms
Analyze conversation patterns for better responses
Generate aggregate analytics and insights
Conduct quality assurance and system testing
4.4 Compliance and Security
Maintain audit logs for compliance verification
Detect and prevent fraud or abuse
Respond to legal requests and enforce our terms
Protect the security and integrity of our systems
5. Consent and Opt-In Requirements (CASL Compliance)
5.1 Express Consent
We only send commercial electronic messages (CEMs) when:
You have provided clear, explicit consent to receive messages
Consent was obtained before sending any commercial messages
The nature and purpose of messages were clearly disclosed
You were informed of your right to withdraw consent at any time
5.2 Consent Records
We maintain detailed records of consent, including:
Date and time of consent collection
Method of consent collection
Specific messages consented to
Identification of the person who provided consent
5.3 Opt-Out Mechanism
Every commercial message includes:
Clear unsubscribe instructions
A functioning opt-out mechanism (reply STOP or similar)
Processing of opt-out requests within 10 business days
No fees or barriers to unsubscribe
5A. US Telecommunications Compliance (TCPA & CAN-SPAM)
5A.1 TCPA Compliance for SMS and Voice Calls
We comply with the Telephone Consumer Protection Act (TCPA), which regulates telemarketing calls and text messages to protect consumers from unwanted communications.
Prior Express Written Consent Required:
We obtain prior express written consent before sending marketing SMS messages or making marketing calls using automated systems
Consent clearly authorizes us or our clients to contact you using automated technology
Consent specifies the phone number(s) to be contacted
Consent is obtained in writing (including electronic forms with e-signatures)
Consent Requirements:
One-to-one consent: Consent must be specific to individual sellers, not blanket consent for multiple marketers
Cannot be a condition of purchase unless directly related to the product/service
Must include clear disclosure that consent is not required for purchase (where applicable)
Opt-Out Rights (Effective April 11, 2025): You may revoke consent through any reasonable means, including replying with informal messages like "Leave me alone," sending emails, or leaving voicemails
We process opt-out requests within 10 business days
We send only ONE confirmation message after your opt-out request
Opt-out requests can be made through SMS, email, voicemail, or other reasonable communication methods
Calling Time Restrictions: We only send messages or make calls between 8 AM and 9 PM in your local time zone
Reassigned Numbers: We use the FCC's Reassigned Numbers Database to avoid contacting numbers that have been reassigned to new users
5A.2 WhatsApp Messaging Compliance
While WhatsApp messages use internet protocol (IP) rather than cellular networks, we treat WhatsApp marketing with the same compliance rigor as SMS
WhatsApp-Specific Requirements:
Explicit opt-in consent obtained before any WhatsApp marketing messages
Use of WhatsApp Business API or official WhatsApp Business platforms only
Compliance with WhatsApp's Commerce and Business Policies
Clear opt-out mechanisms provided in every marketing message
Records maintained of all consent obtained, including how, when, and what was consented to
Important Note: While the TCPA technically does not apply to WhatsApp messages because they use IP connectivity rather than telephone networks, we follow best practices and obtain proper consent to ensure ethical marketing practices.
5A.3 CAN-SPAM Act Compliance (Email)
When we send commercial emails on behalf of our clients:
We never use false or misleading header information
Subject lines accurately reflect the content of the message
We identify the message as an advertisement where appropriate
We include our valid physical postal address
We provide a clear and conspicuous opt-out mechanism
We honor opt-out requests within 10 business days
We monitor what others do on our behalf (if we hire companies to handle email marketing)
5A.4 Lead Generation and Third-Party Consent
We do not participate in deceptive lead generation practices
When working with comparison shopping websites or lead generators, we ensure one-to-one consent is obtained for each seller
We verify that consent obtained through third parties meets all legal requirements
We do not use consent obtained through hidden hyperlinks or unclear disclosures
6. A2P Messaging Compliance
We comply with Application-to-Person (A2P) messaging standards by:
Registering our services with mobile carriers and messaging platforms
Following platform-specific content and delivery policies
Implementing proper sender identification
Maintaining message throughput limits and delivery standards
Monitoring for spam reports and adjusting sending practices
Using approved message templates for WhatsApp Business API
Adhering to character limits and formatting guidelines
7. Data Sharing and Disclosure
7.1 With Business Clients
We share conversation data and lead information with our business clients who engage our services. Clients are responsible for their own use of this data and must comply with applicable privacy laws.
Our Role as Data Processor: When processing personal data on behalf of our business clients, we act as a data processor. Our clients remain the data controllers responsible for the lawful collection and use of end-user data. We process client data strictly according to their documented instructions and our contractual obligations.
7.2 With Service Providers
We may share data with trusted third-party providers who assist us with:
Cloud hosting and infrastructure (AWS, Google Cloud, Azure, etc.)
SMS and WhatsApp delivery platforms (Twilio, MessageBird, etc.)
Voice AI services and telephony providers
Payment processing and billing
Analytics and monitoring tools
All service providers are contractually bound to protect your data and use it only for specified purposes.
7.3 Legal Requirements
We may disclose information when required by law, court order, or legal process, or to protect our rights, property, or safety.
7.4 Business Transfers
In the event of a merger, acquisition, or sale of assets, personal data may be transferred to the acquiring entity.
8. International Data Transfers
We may transfer personal data outside your country of residence, including to countries that may not provide the same level of data protection. When we do:
We implement appropriate safeguards such as Standard Contractual Clauses (SCCs)
We ensure recipients are bound by adequate data protection obligations
For EU residents, we comply with GDPR transfer requirements
9. Data Retention
We retain personal data for as long as necessary to:
Fulfill the purposes outlined in this policy
Comply with legal and regulatory requirements
Resolve disputes and enforce our agreements
Typical retention periods:
Active conversation data: Duration of engagement plus 30 days
Opt-out lists: Permanently maintained to honor preferences
Consent records: 3 years from last interaction (CASL requirement)
Analytics and aggregated data: Up to 2 years
Account and billing data: 7 years for tax and accounting purposes
10. Your Rights
10.1 Rights for All Users
Opt-Out: Unsubscribe from messages at any time by replying STOP or using provided unsubscribe links
Access: Request information about data we hold about you
Correction: Request correction of inaccurate personal data
Deletion: Request deletion of your personal data (subject to legal retention requirements)
10.2 Additional Rights for EU/UK Residents (GDPR)
Portability: Receive your data in a structured, machine-readable format
Restriction: Request restriction of processing in certain circumstances
Objection: Object to processing based on legitimate interests
Withdraw Consent: Withdraw consent at any time where processing is based on consent
Lodge a Complaint: File a complaint with your local data protection authority
10.3 Additional Rights for Canadian Residents (CASL)
Withdraw Consent: Withdraw consent at any time for commercial electronic messages
Access Consent Records: Request information about how and when consent was obtained
10.4 Additional Rights for US Residents (State Privacy Laws)
If you are a resident of California, Virginia, Colorado, Connecticut, Utah, Iowa, Montana, Oregon, Texas, Delaware, Florida, Indiana, Tennessee, New Hampshire, New Jersey, Nebraska, Kentucky, Maryland, Minnesota, or Rhode Island, you may have additional rights under your state's privacy law:
Universal Rights Across Most State Laws:
Right to Know: Confirm whether we process your personal data and access that data
Right to Delete: Request deletion of personal data we have collected from you
Right to Correct: Request correction of inaccurate personal data
Right to Opt-Out: Opt-out of:
Sale of personal data
Sharing of personal data for targeted advertising
Profiling in furtherance of decisions that produce legal or similarly significant effects
Right to Data Portability: Receive a copy of your personal data in a portable format (some states)
Right to Non-Discrimination: Not be discriminated against for exercising your privacy rights
California-Specific Rights (CCPA/CPRA):
Right to limit use and disclosure of sensitive personal information
Right to opt-out of automated decision-making technology
Right to request information about financial incentives offered
Private right of action for certain data breaches
Additional State-Specific Rights: Some states provide additional rights such as:
Oregon: Right to obtain a list of specific third parties to whom data was disclosed
Florida: Right to opt-out of collection via voice or facial recognition
Indiana: Right to obtain a representative summary of personal data
How to Exercise Your State Privacy Rights: To exercise any of these rights, contact us at [privacy email] or call [toll-free number]. We will respond to verifiable requests within 45 days (or as required by your state law). We may need to verify your identity before processing your request.
Authorized Agents: You may designate an authorized agent to make requests on your behalf. We will require verification of the agent's authority.
Appeals Process: If we deny your request, you have the right to appeal that decision. Appeals should be submitted to [appeals email] within [timeframe per state law].
11. Data Security
We implement industry-standard security measures to protect personal data:
Encryption of data in transit (TLS/SSL) and at rest (AES-256)
Access controls and authentication mechanisms
Regular security audits and vulnerability assessments
Employee training on data protection practices
Incident response and breach notification procedures
Secure data centers with physical and logical safeguards
11.1 API Security and Data Protection
Our secure API infrastructure ensures client data is protected through:
Authenticated Access: All API connections require secure authentication tokens with role-based access controls
Encrypted Transmission: End-to-end encryption for all data transmitted via API (TLS 1.3)
Rate Limiting: Protection against unauthorized access attempts and DDoS attacks
API Activity Logging: Comprehensive audit trails of all data access and processing activities
Data Isolation: Strict segregation of client data with multi-tenant security architecture
Secure Key Management: Encryption keys stored in hardware security modules (HSMs) or secure key management services
Zero-Knowledge Architecture: Where possible, data is processed without persistent storage
Minimal Data Access: Employees have access only to data necessary for their specific roles
11.2 Client Data Processing Safeguards
When processing data on behalf of our clients:
Contractual Protections: Data Processing Agreements (DPAs) with all clients outlining security obligations
Purpose Limitation: Client data used only for explicitly authorized purposes
No Secondary Use: We do not use client data for our own marketing or sell it to third parties
Confidentiality Obligations: All personnel sign confidentiality and non-disclosure agreements
Data Minimization: We collect and process only the minimum data necessary for service delivery
Automated Deletion: Client data automatically purged after retention periods or upon contract termination
Client Control: Clients can request deletion of their data at any time
Breach Notification: Immediate notification to affected clients in case of any security incident (within 24-72 hours)
11.3 Compliance Certifications and Standards
We maintain rigorous security standards through:
SOC 2 Type II compliance (if applicable - add actual certifications)
ISO 27001 Information Security Management (if applicable)
Annual third-party security audits and penetration testing
Regular vulnerability scanning and patch management
Compliance with OWASP Top 10 security standards
Industry-specific security frameworks for telecommunications and messaging
11.4 Business Continuity and Disaster Recovery
Redundant data backups across geographically distributed locations
Regular backup testing and recovery drills
Business continuity plan with defined recovery time objectives (RTO)
Failover systems to ensure service availability
12. Children's Privacy
Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child, we will delete it promptly.
13. Voice AI and Recording
When you interact with our voice AI systems:
Calls may be recorded for quality assurance, training, and compliance purposes
You will be notified at the beginning of the call if recording is occurring
Voice recordings are stored securely and retained according to our retention policy
Transcripts may be generated and stored for analysis purposes
14. Automated Decision-Making
Our AI systems may make automated decisions, such as:
Routing conversations to appropriate agents
Qualifying leads based on responses
Scheduling appointments based on availability
Providing automated responses to common inquiries
You have the right to request human review of automated decisions that significantly affect you.
15. Cookie Policy
Our web interfaces may use cookies and similar technologies. You can control cookie preferences through your browser settings. Essential cookies necessary for service functionality cannot be disabled.
16. Third-Party Links
Our services may contain links to third-party websites or platforms. We are not responsible for the privacy practices of these third parties. Please review their privacy policies separately.
17. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of material changes by:
Posting the updated policy on our website
Sending notification via email or SMS (for significant changes)
Updating the "Last Updated" date at the top of this policy
Continued use of our services after changes constitutes acceptance of the updated policy.
18. Contact Us
To exercise your privacy rights, ask questions, or raise concerns:
Instinct Growth Solutions
Email: [email protected]
19. Supervisory Authorities
EU/UK Residents:
You have the right to lodge a complaint with your local data protection authority. A list of EU authorities is available at: https://edpb.europa.eu/about-edpb/board/members_en
Canadian Residents:
Office of the Privacy Commissioner of Canada
Website: https://www.priv.gc.ca
Phone: 1-800-282-1376
US Residents:
While there is no federal data protection authority, you may file complaints with:
Federal Trade Commission (FTC): For unfair or deceptive practices - https://www.ftc.gov
Federal Communications Commission (FCC): For TCPA violations - https://www.fcc.gov
State Attorneys General: Your state's Attorney General enforces state privacy laws
California Privacy Protection Agency (CPPA): For California residents - https://cppa.ca.gov
19A. US State-Specific Disclosures
19A.1 California Residents (CCPA/CPRA)
Categories of Personal Information We Collect:
Identifiers (name, phone number, email address)
Commercial information (interaction history, lead status)
Internet activity (device information, IP addresses)
Audio, electronic, or similar information (voice recordings, message content)
Inferences drawn from the above to create consumer profiles
Business or Commercial Purposes for Collection:
Providing AI-powered communication services
Lead qualification and appointment scheduling
Service improvement and analytics
Fraud prevention and security
Categories of Third Parties We Share With:
Business clients who engage our services
Service providers (cloud hosting, messaging platforms, analytics)
Legal authorities when required by law
Sale and Sharing of Personal Information: We do not "sell" personal information in the traditional sense. However, under California law, sharing data for targeted advertising may be considered a "sale" or "sharing." If applicable, you have the right to opt-out.
Retention Period: We retain personal information for as long as necessary to fulfill purposes outlined in this policy, typically no longer than [specify retention period].
Do Not Sell or Share My Personal Information: California residents can opt-out by [describe opt-out method - link, email, phone].
Shine the Light Law: California residents may request information about disclosure of personal information to third parties for direct marketing purposes once per year.
19A.2 Nevada Residents
Nevada residents have the right to opt-out of the "sale" of certain covered information. We do not currently sell covered information as defined by Nevada law. If you wish to exercise this right, contact us at [privacy email].
19A.3 Additional State Notices
For residents of Virginia, Colorado, Connecticut, Utah, Montana, Oregon, and other states with comprehensive privacy laws:
We process personal data for the business purposes described in this policy. You have rights to access, delete, correct, and obtain a copy of your data, as well as opt-out of targeted advertising and sales. Exercise these rights by contacting [privacy contact].
State-Specific Applicability Thresholds: Our services may be subject to state privacy laws based on various thresholds, including number of consumers whose data we process and our revenue. We comply with applicable state laws where we meet the threshold requirements.
20. Data Processing Agreements
For our business clients, we enter into comprehensive Data Processing Agreements (DPAs) that include:
Detailed description of processing activities and purposes
Duration of processing and data retention terms
Security measures and technical safeguards
Sub-processor disclosure and approval requirements
Data breach notification procedures
Client audit rights and inspection provisions
Terms for data deletion or return upon contract termination
Liability and indemnification provisions
Cross-border data transfer mechanisms
Clients may request our standard DPA template or propose their own for review.
21. Transparency and Trust
21.1 Our Commitments to Clients
No Data Selling: We never sell, rent, or trade client or end-user data to third parties
Purpose-Specific Processing: Data is used only for the specific services requested by clients
Transparent Sub-Processors: We maintain an up-to-date list of all sub-processors and service providers
Client Data Ownership: Clients retain full ownership of their data and end-user information
Portability Support: We assist clients in exporting their data in standard formats upon request
Security First Culture: Continuous investment in security training, tools, and infrastructure
21.2 Regular Security Reporting
We provide clients with:
Quarterly security posture reports
Incident reports (if any) with remediation actions
Updated sub-processor lists
Compliance certification renewals
Annual security assessment summaries
21.3 Transparency Requests
We publish an annual transparency report detailing:
Number of government data requests received
Number of requests complied with or challenged
Types of data requested
Jurisdictions of the requesting authorities
Acknowledgment: By using our services or providing consent to receive communications, you acknowledge that you have read and understood this Privacy Policy.
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